BAL HARBOUR SHOPS CASE STUDY
Luxury Retail Pop-Up Success
At grand boulevard
Grand Boulevard welcomed a first-of-its-kind luxury retail experience with the Bal Harbour Shops Access Pop-up, bringing iconic designer brands and elevated shopping to the heart of Northwest Florida.
“Grand Boulevard was honored to be carefully selected to partner in the execution of Bal Harbour Shops’ vision for a traveling luxury pop-up. This creative endeavor has allowed for a wonderful relationship with the Bal Harbour team – they create the ultimate standards in our industry. The success of our location has led to lasting opportunities for Grand Boulevard.”
–Dana Hahn
Executive Vice President, Real Estate
Our Goal
Luxury Collaboration
In an effort to enhance the shopping experience, attract high-net-worth customers, and increase foot traffic, Grand Boulevard partnered with Whitman Family Development, owners of Bal Harbour Shops in Bal Harbour, FL, to introduce their new luxury retail experience, Bal Harbour Shops Access Pop-up. This renowned luxury fashion developer leveraged our center’s space to create an exclusive, limited-time shopping experience.
Strong Results
Visibility, sales & future deals
The Bal Harbour Shops Access Pop-up at Grand Boulevard during Summer 2024 exceeded all expectations, leading to increased brand visibility, sales, and long-term tenancy discussions.
Brand Power
Top names, tailored experience
Bal Harbour Shops Access Pop-up collaborated with existing Bal Harbour Shops tenants including Tiffany & Co., Dolce & Gabbana, Etro, Balmain, Assouline, Orlebar Brown, Golden Goose, Scanlan Theodore and others, to launch a two-month pop-up shopping and dining experience at Grand Boulevard, whose premium location and shopper demographic lent itself as the perfect market-partner for this strategic luxury engagement.
